A Survey Analysis of Social Media Addiction and Its Impact on Students Academic Performance in District Peshawar
Abstract
Social media addiction, a form of internet addiction, refers to excessive and maladaptive engagement with social media platforms, resulting in significant impairment in various aspects of an individual's life. This study aims to examine the impact of social media addiction among students in different universities of Peshawar. Data were collected from 400 university students in Peshawar using a simple random sampling method. SPSS version 27 was employed for data analysis. Various statistical techniques, including Correlation, Regression, One-way ANOVA, One-sample T-test, and Bayesian Estimator, as well as visual tools descriptive Statistics such as pie charts, bar charts, and histograms, were applied. The results indicate that university students in Peshawar exhibit high levels of social media addiction, with hostel students showing significantly higher addiction levels compared to non-hostel students.
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